Strategic Plan To-Do List: A Diversity of Businesses
Decatur Metro | February 2, 2011A Decatur manufacturing district? Food carts in city parks? A Decatur business incubator space?
You betcha. Here’s the “to-do list” for goal #2 in Decatur’s proposed list of Strategic Plan projects…
Goal 2: Encourage a diversity of business types with particular focus on small businesses and businesses that provide daily needs.
Decatur is known throughout the region for its lively mix of stores and restaurants, especially in and around the Square, but needs to expand retail options to provide more variety and price points. Current employment opportunities within the city are limited. to remedy this, Decatur should focus on attracting office and employment uses that are compatible with the community’s vision.
Task 2a: Target businesses, especially office users, by creating a list of desired business types, relevant data to distribute to potential businesses, and a recruitment strategy.
Task 2b: Continue to focus marketing and advertising efforts designed to support and enhance the “Decatur brand,” to attract quality
new business that meet the community’s vision, and to assure the success of existing businesses.
Task 2c: Identify available areas for light manufacturing and market them to potential businesses.








