Why is it that every time I read an article about this house, I feel like someone is trying to sell me something?

Don’t get me wrong, I’m a big fan of green construction (note that I’m not going off on a preservation rant about how the original bungalow was essentially destroyed), but the fact that this project is apparently co-funded by Discovery (UPDATE: not quite the way it works – see comments), on top of the fact that most of these “green” techniques used have been widely implemented around the U.S. for years (just ask my mom, step-father or that guy on HGTV), makes this project seem a little over publicized to me.

h/t: InDecatur