Comments on: Light Rail on Clairemont Road No Longer an Option

By: Parker Cross

Parker Cross — Thu, 04 Nov 2010 15:57:56 +0000

Yes, thank you, Steve, I realize that they are separate entities. I was responding to TeeRuss’s comment above mine where he compared the two. I think it is a useful comparison.

By: Steve

Steve — Thu, 04 Nov 2010 15:24:46 +0000

Cliff has nothing to do with MARTA. It is operated for Emory by a private contractor.

By: Parker Cross

Parker Cross — Thu, 04 Nov 2010 14:40:46 +0000

Is the Cliff similar to Marta? Is it simply branding that creates the perception of a difference? If so, that’s some marketing team! I have the impression that Cliff is clean, comfortable, timely and convenient. I have the impression that Marta is not. Full disclosure: I have never used either of those bus services.
My suggestion of fresh coffee service on the bus was meant to be amusing, although the wi-fi suggestion was real. My idea was to do some blue-sky thinking, to figure out what the real objection to the Marta bus system is.
I’m interested because I suspect that one could have busses with fur seats and champagne for less disruption and expense than rail entails.

By: TeeRuss

TeeRuss — Thu, 04 Nov 2010 13:36:48 +0000

The problem with buses is Marta’s branding of them. Take a similar bus system, and call it something else, and people would give it a try. See the Cliff for example.

By: Decatur Metro

Decatur Metro — Thu, 04 Nov 2010 13:33:13 +0000

Please elaborate.